Twitter Page Rank Analysis
So I’m scratching my head in the amazing Ewing Enterprise office chair and discovered something pretty cool. Did you know your twitter profile has page rank? I didn’t realize this until today after Danny Sullivan’s post on social signals in Google and Bing. I had a big AHA moment. I went to our Ewing Enterprise twitter page as shown below:
We have a total of 226 Tweets, 19 Followers and we are following 19 people. This Twitter page has a Google page rank of 0. I’m use to seeing this so no big shocker there. I click on over to Danny Sullivan’s twitter profile .as shown below:
Danny is sitting at a rock hard 7! This brings up the question what does he have that makes his page rank so high. Is it back links to his twitter profile, tweets, re tweets or some other factor? The head of Google web spam goes over some useful pointers on what Google uses to rank Twitter pages.
According to Google the factors that go into ranking are the same as websites:
Google does not look at:
- # of followers
Google looks at:
- # of links to your specific profile or a particular tweet
- back links & reputation of those back links
After looking over this data I just had to test this so over the course of December I’m going to increase the page rank for our Twitter page. Here is some raw data:
Date | Twitter Page | Tweets | Following | # of Followers | Listed | Google PR |
12/2/2010 | http://twitter.com/mattcutts | 10,358 | 261 | 81,280 | 7,180 | 7 |
http://twitter.com/sengineland | 7,465 | 27 | 27,002 | 3,041 | 6 | |
http://twitter.com/10e20 | 1,020 | 1,189 | 1,714 | 220 | 5 | |
http://twitter.com/EwingEnterprise | 226 | 19 | 19 | – | – | |
http://twitter.com/DannyDover | 1,742 | 537 | 3,550 | 376 | 5 | |
http://twitter.com/Randy_Couture | 884 | 18 | 67,790 | 2,528 | 6 | |
http://twitter.com/Tyson_Griffin | 2,464 | 139 | 7,802 | 393 | 4 | |
http://twitter.com/FoodNetwork | 2,446 | 1,141 | 274,585 | 6,912 | 6 | |
http://twitter.com/mcuban | 1,824 | 725 | 267,340 | 8,365 | 7 | |
http://twitter.com/arrington | 6,453 | 1,255 | 55,140 | 5,512 | 7 | |
http://twitter.com/chakery | 1,425 | 310 | 571 | 13 | 4 | |
http://twitter.com/robdelaney | 2,350 | 485 | 36,556 | 2,124 | 6 | |
http://twitter.com/MissDesiDoll | (protected their tweets) | 149 | 4,243 | 92 | 5 | |
http://twitter.com/tferriss | 2,055 | 274 | 174,868 | 6,768 | 6 | |
http://twitter.com/dwe0008 | 287 | 97 | 21 | 1 | – | |
This raw data shows that on average for a Twitter Page with a Google page rank of 5 they have:
- 66,832 followers
- 2,929 tweets
- following 442
- have 2,902 Tweets listed
I am going to be expanding this test by adding more Twitter profiles (PR 0-10) to see if I can find a set number of metrics that determine what factors have the biggest influence on having a high Google page rank for your Twitter Profile.